Over the years, Maui Jim has continued to offer their fans high-performance design developments. In 2004, PolarizedPlus2 technology revolutionized the sunglass market – patented, color-enhancing treatments in the form of rare earth elements were added to our lenses to really pop the colors your eye takes in.
In 2006, their new 24,000 sq ft state-of-the-art direct surfacing lab was built to ensure precision prescription optics. A year later, they introduced MauiReaders. MauiPassport followed in 2008, offering prescription wearers wide views and outstanding acuity. That same year, our newMauiHT lens brought clarity to low-light conditions.
The Aloha Spirit permeates their philosophy at Maui Jim. Their “ohana” (Hawaiian for family) is passionate about creating the best sunglasses on the planet. Because at the end of the day, we want to see the world at its best – and we know that you do, too, no matter where you live. Aloha, friends!